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Destinations

Where Flowfy sends your store's events, and how to connect each one.

A destination is an advertising or analytics platform Flowfy delivers your store's events to. You connect it once, and from then on every order, add-to-cart and page view your store produces is forwarded from our servers to theirs.

Meta, TikTok and Snapchat are connected by signing in to your ad account from Flowfy's Accounts & tracking page; Flowfy then creates the destination for you. Other platforms take two values copied from the platform. Each guide below covers the whole thing: how to connect, what to choose along the way, and how to confirm events are arriving.

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Before you connect anything

You need a source first. A source is your store, and it is what produces the events a destination receives. If you have not connected your store yet, start with Getting started.

How long it takes

Each guide takes about ten minutes end to end, and most of that is finding the right screen inside the advertising platform. Nothing you do here touches your store's code — Flowfy sends the events from its own servers.